Waples Marketing was engaged to create a comprehensive brand identity for the Illawarra Women’s Trauma Recovery Centre in anticipation of their new facility’s opening. The primary goal was to establish a brand that aligns with the centre’s mission of providing essential support and recovery services for women affected by trauma. Through a series of strategic and creative workshops, Waples developed a distinctive brand identity that included a logo suite, typography, and a thoughtfully selected colour palette.

In addition to the branding efforts, we produced a variety of marketing materials, including social media graphics, corporate assets, and signage, ensuring a cohesive presence across all platforms. The new brand was officially launched at the centre’s opening on September 6th, 2024.

Key Results

• Developed a powerful and impactful brand identity.
• Created a comprehensive logo suite, typography, and colour palette.
• Delivered social media graphics, signage, and corporate marketing assets to support the centre’s successful launch.