Aligned with the global theme #CountHerIn, the 19th International Women’s Day Illawarra Luncheon occurred on March 8th, 2024, at the WIN Entertainment Centre. The sold-out event brought together guests to celebrate women’s achievements in the Illawarra.

Team Waples Marketing, along with our event partner Bluejuice, delivered an integrated campaign that included concept design, digital and printed assets, signage, content marketing, public relations, and event collateral. The creative approach was bold, reflecting the global campaign while engaging the local community. The event was a great success, paving the way for the 20th anniversary in 2025.

Key Results

• Sold out the event (950+ attendees).
• Secured keynote speaker Dr. Gill Hicks AM MBE.
• Successfully executed a bold marketing campaign aligned with #CountHerIn.